How to Lower Shopping Cart Abandonment

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The ecommerce process -- reducing your shopping cart abandonment with a few simple strategies

Shopping cart abandonment is one of the biggest ongoing concerns of ecommerce companies. After all, you don’t want to expend energy and resources to attract visitors to your site only to lose them halfway through the buying process. Unfortunately for owners and managers of online stores, there is actually a higher likelihood that someone will… Read more »

How to Increase Your Ecommerce Conversion Rate

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ecommerce conversion -- how to improve your conversion rate

Global retail ecommerce revenue grew at a compound annual growth rate (CAGR) of 24.8% in 2017 to reach $2.304 trillion, according to figures from eMarketer. The analysis determined that 58.9% of sales came through mobile devices, underscoring the increasing importance of mcommerce to online efforts. Overall retail sales increased at a significantly slower rate, 5.8%,… Read more »

Pivotal Elements for E-Commerce Success in 2018

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Pivotal Elements for Ecommerce Success in 2018

Here are a few key tips for succeeding at e-commerce in 2018, related to technologies, SEO, and other aspects of business:   Friendlier checkout   No one, of course, wants to get stuck in checkout: for the same reason we avoid the long line at the supermarket, we do not want it to take us… Read more »