How Blockchain Will Transform Ecommerce

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How Blockchain will impact ecommerce -- Bitcoin

A blockchain is a public electronic distributed ledger that contains data, originally designed for cryptocurrency transactions but increasingly used for other purposes. You do not need to perform any central bookkeeping with blockchain because the system expands as additional data blocks are logged and incorporated within the system, lined up in order of entry. Stemming… Read more »

11 Ecommerce Communication Mistakes – and Solutions

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sheep bleating as communication -- importance of communication to ecommerce -- common problems and solutions

Understanding how to communicate effectively to online shoppers is a question that every ecommerce company must ask constantly and from many different perspectives. One way to look at ecommerce communication is in terms of problem-solving. Here are seven common mistakes, along with solutions:  Mistake #1: Not communicating enough  Solution: Understandably, the work of running an… Read more »

6 Best Practices for Ecommerce

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Best practices for ecommerce success -- gear representing putting best practices to work for your business

More than half of Americas (51%) now prefer online to in-person shopping. Since people are buying increasingly online, the competition in the market is also tightening. Implementing best practices is increasingly important if you want your business to perform well and continue to grow at a steady rate in the years ahead. Best practices for… Read more »

How to Increase Your Ecommerce Conversion Rate

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ecommerce conversion -- how to improve your conversion rate

Global retail ecommerce revenue grew at a compound annual growth rate (CAGR) of 24.8% in 2017 to reach $2.304 trillion, according to figures from eMarketer. The analysis determined that 58.9% of sales came through mobile devices, underscoring the increasing importance of mcommerce to online efforts. Overall retail sales increased at a significantly slower rate, 5.8%,… Read more »

Pivotal Elements for E-Commerce Success in 2018

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Pivotal Elements for Ecommerce Success in 2018

Here are a few key tips for succeeding at e-commerce in 2018, related to technologies, SEO, and other aspects of business:   Friendlier checkout   No one, of course, wants to get stuck in checkout: for the same reason we avoid the long line at the supermarket, we do not want it to take us… Read more »

6 Top E-Commerce Trends for 2018

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6 Top E-Commerce Trends for 2018

It may seem to be old news to say that e-commerce is growing at a wild pace, but it continues to be the case heading into 2018. We can better understand just how fast e-commerce is growing by comparing it to other segments of the economy. A report from Kiplinger reveals that construction materials rose… Read more »